Responsys Releases Retail Email Unsubscribe Benchmark Study

03/23/10 Report Reveals Trends Around Opt-Down Options, Unsubscribe Efficiency and Opt-Out Honoring

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Unicast Reports IM Remains a Top Performing Format for Online Campaigns in Q2 2010

10/21/10 Quarterly Benchmark Report Reveals Ads for Technology Lead in Engagement Time, Restaurants Lead in Interaction Rate

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Men Want News and Sports... and Deals Too!

01/24/11 Unicast's "What Men Want from the Web" Report Reveals Those Who Visit Sports-Specific Sites Prefer Ads Featuring Sales Offers, Discounts or Special Promotion Codes

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